Optimised Marketing Strategies To Get More Leads & Sales For Your Business
Imagine having a sales team who would work for you 24/7 trying to gather quality leads to turn into potential customers, that would be amazing, wouldn't it? The draw back here would be the salaries you would have to pay, and everything else which comes with hiring staff. Setting up a marketing sales funnel for your business is like having a skilled sales team working for you day and night, which means you get to automate the process of acquiring new leads and customers from platforms such as Google and Facebook.
Without leads you don't have a business, you have an expensive hobby. It's important to have an entire marketing system in place which will enable you to capture qualified prospects and turn them into customers without the need to hire a sales team. It's important to note that a fully-implemented marketing system works non-stop, which means you are building your prospect and customer base which means you spend less time watching the screen, and more time servicing your customers.
Automated marketing systems are ideal for business owners who want to own a more profitable business, but have a million and one things to do on a daily basis, it doesn't really matter how long you have been in business - you understand that time is money, time is your most valuable asset. The last thing you want to be doing is fiddling about with the tech side of things. For many entrepreneurs and business owners, they simply don't have the skills, or the time to learn how to build professional looking lead and marketing pages designed to do the job they are supposed to do - create leads and make you money.
KEY POINTS IN A SUCCESSFUL AUTOMATED MARKETING SYSTEM
IDENTIFY NEEDS
It's important for us to understand how an online marketing system could be of benefit your business. For this, we need to determine, what you sell and how you sell and then formulate a clear and concise strategy on how we can generate more leads and more sales than you have ever had previously
PLAN ADVERTISING
Where your business presents itself is extremely important in the entire marketing process, it's not worth advertising on a platform where your ideal customers cannot be found. The main avenues required to attract prospects is through search engines or social media.
CREATE SALES MAP
Sales and lead funnels do a great job of trapping traffic and leading them towards taking a specific action on your landing page and leave their email address or enter into a Messenger chat which can further reinforce your sales message and continue a conversion
GRAB ATTENTION
The average attention span of the global population in 2018 is pretty poor, in fact, 6-8 seconds seems to be the maximum when consuming online content, particularly for businesses trying to sell something. Businesses are all vying for their target audience's attention in a competitive online space. It's important that your page holds the visitor long enough for them to give you their contact details. We A/B split test all of our landing pages!
BUILD TRUST
One of the most overlooked elements of a successful sales campaign is the ability to build trust and add value where the customer experience is concerned. Without developing a relationship with your prospect and simply going in straight for the lining in their pockets, you are missing out on turning a visitor into a paying customer and also into a fan who will continue to buy your products or access your service in the future.
MAKE CONVERSIONS
There's simply no point in spending money on marketing or trying to rank high on Google if the page you are sending people to simply doesn't convert visitors into leads. You may as well throw your money away. We understand how to build landing pages which capture the customers eye, emanates trust and encourages the customer to leave their contact details in exchange for an offer they don't want to leave without!
At the end of the day, would you prefer to run a stressful business which struggles to get leads and customers? Or, a thriving business which enables you to have the lifestyle you desire?
